The Smoky Room Experiment

The Smoky Room Experiment

The smoky room experiment is a great example of how much people rely on the responses of others to guide their actions

Social Conformity

Social Conformity

The social conformity waiting room is an experiment conducted by Brain Games set out to test whether or not we’re all unique snowflakes

The Milgram Shock Experiment

The Milgram Shock Experiment

The Milgram Shock Experiment instructed study participants to deliver shocks of increasingly higher voltage to an actor in another room

The Broken Glass Theory

The Broken Glass Theory

The broken glass theory states that any visible signs of crime create an urban environment that promotes even more crime and disorder.

The Halo Effect

The Halo Effect

The halo effect is also something referred to as the “physical attractiveness stereotype” and the “what is beautiful is also good” principle